Marketing Communications Specialist in a Reputable Marketing Solutions Firm

Willers Solutions Limited – Our client, a reputable Marketing Solutions / Brand Protection firm is recruiting to fill the position below:

Job Title: Female Marketing Communications Specialist

Location: Lagos

Job Description
Branding & Communication:

• Establish, own and drive internal and external communications strategy that positively affects employees’ and customer’s understanding, engagement and commitment with the result of a stronger connection to the company and leads to a return on investment;
• Manage brand delivery and consistency across all markets for all product lines;
• Attract potential customers and maintain loyalty of existing customers;
• Create, update and manage all published contents (images, videos and written)
• Plan and execute campaigns for corporate promotions, launching of new product lines etc.;
• Generate and Convert leads;
• Strategically promote the company’s products and services.

Digital Marketing:

• Device ways to monitor, measure and report on the impact of social media campaigns and effects on the business;
• Execute social media strategies on behalf of the company through competitive research, platform determination, message and audience identification;
• Develop contents for B2B e-mails, SMS marketing and increase brand awareness and image;
• Produce valuable contents for the company’s online presence and organize the company’s publications;
• Monitor and report trends in social media tools, applications, design and strategy as relates to company’s image.

Marketing:

• Design and execute marketing campaigns across all channels for all our entities;
• Develop, refine and execute marketing goals and strategies;
• Design all marketing materials, website content, and publications for accuracy, branding, and compliance with the organization’s brand architecture;
• Develop strategic plan, which addresses critical issues in marketing and communications;
• Set and meet internal and external marketing objectives;
• Ensure marketing / communication campaigns and programs are aimed at enhancing sales efforts;
• Conduct market analysis and research to identify trends and opportunities;
• Make presentations to the management on Marketing and Communications strategies and activities.

Education / Requirements

• Min of B.Sc Degree in Marketing, Mass Communication or related discipline
• An MBA would be an added advantage.
• Min of 7 years’ experience in Strategic Marketing, Social Media Marketing and Business Communications
• Background in Consulting, Public Relations (PR) and Media.

Competencies / Skills:

• Excellent use of social media platforms such as Facebook, Instagram, LinkedIn, YouTube, twitter etc.
• Good team player and self-motivator.
• Excellent creative skills and ability to work independently.
• Sound knowledge of Web and Digital Marketing Technologies (HTML, Google Analytics, SquareSpace, Adwords, BenchMark).

Deadline: 17th June, 2020.

How to Apply
Interested and qualified candidates should send their CV “MS WORD Format” to: jobs@willerssolutions.com Using “Female Marketing Communications Specialist” as mail subject

Note: Only qualified candidates would be shortlisted.