Universal Careers has been mandated by one of its clients in the travel industry to recruit a Social Media Strategist
Job Title – Social Media Strategist
The following document outlines your key responsibilities & duties inclusive of the skill
set required. The list is not exhaustive. As your career progresses within the Company,
we will expect you to grow and develop in your role. Any major changes in your Job
Description will be noted. Your Job Description combined with your Key Performance
Areas/Indicators will provide you with a robust guide of your expected level of
performance.
Skills/ Requirement
• Understand all social media channels;
• Experience in significantly growing social platforms across multiple channels;
• Experience in driving strategy and execution to increase engagement;
• Experience in at least 1 developing country;
• Experience with setting up/ finding/ tweaking and implementing social media
tools/ widgets and gadgets;
• Experience with managing social media campaign budgets;
• Experience using power editor; and
• Understand how social media fits into global marketing strategy.
Personal competency requirements
• Passionate
• Driven
• Love for the travel industry
• Willing to take the right risk
• Ideas generator
• Meet requirements but continually exceed expectations
Responsibilities
• Drive social media campaigns and overall strategy across ZA and global
platforms;
• Conceptualization and execution of creative cross channel social campaigns;
• Day-to-day management of social platforms;
• Work with team to convert social media followers into customers; and
• Track and report on social media initiatives.
Social Media platforms include but not limited to:
Twitter I facebook I Instagram I
How to Apply
Click Here to Apply Online
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