Job Vacancies at RevenStrat

Job Title: Brand and Communication Manager

Location: Abuja (FCT)
Employment Type: Full-time

Job Description

• A Brand Communications Manager is generally responsible for leading the brand communications team in continually enhancing a particular brand image; increasing brand awareness, and providing after-sales support through advertisements, media, point-of sale, partnerships, and relationship marketing.
• For starting companies, Brand Communications Managers may also be responsible for developing a strong brand name and image.
• Ensuring all team members provide high quality customer service
• Ensure you monitor the delivery of the brand direction and recommending areas of improvement.
• Responsible for creating and implementing a long-term communication strategy,
• Ensure you produce a yearly commercial calendar plan,
• Ensure you liaise with the marketing manager about marketing related issues
• Acts as the brand’s spokesperson with media relations.
• Ensure you provide strategic input and direction for the brand.
• Ensure you develop style guides, templates, and other materials.
• Ensure you develop non-campaign brands while keeping the company’s vision, mission, and objectives in mind.
• Ensure you advise internal and external stakeholders on issues relevant to the brand.
• Ensure you formulates and implements public relations strategies.
• Ensure you select and manages communications with external agencies
• Ensure you develop media marketing strategies and other non-campaign activities.
• And any other task as maybe assigned to you.

Education and Qualifications

• A Bachelor’s or Master’s Degree in Marketing, Communications, Public Relations, or a related field is often preferred.
• Must have 2-5 years work experience.
• Relevant certifications or courses in brand management, advertising, digital marketing, or strategic communications can be advantageous.

Other Requirements
Brand Management Expertise:

• Proven experience in developing and implementing brand strategies to enhance brand awareness and equity.
• Knowledge of market research techniques and the ability to analyze market trends and consumer insights to shape brand positioning.
• Familiarity with brand identity development, including logo design, brand guidelines, and visual communication elements.

Communication Strategy and Execution:

• Strong strategic thinking and the ability to develop comprehensive communication plans aligned with organizational goals.
• Proficiency in crafting compelling brand narratives and messages for various target audiences across different channels (e.g., traditional, digital, social media).
• Experience in managing external communications, media relations, and crisis communication situations.

Digital Marketing and Social Media:

• Knowledge of digital marketing techniques, including search engine optimization (SEO), content marketing, and paid advertising.
• Proficiency in social media management, leveraging social platforms to drive brand engagement, and measure campaign effectiveness.
• Familiarity with digital analytics tools to track and evaluate the performance of digital marketing efforts.

Project and Team Management:

• Strong organizational skills to manage multiple projects simultaneously, prioritize tasks, and meet deadlines effectively.
• Experience in leading cross-functional teams and collaborating with creative agencies, designers, copywriters, and other stakeholders.
• Ability to effectively manage budgets and allocate resources for brand and communication initiatives.

Analytical and Reporting Skills:

• Proficiency in analyzing marketing and communication data to measure the impact of brand campaigns and make data-driven decisions.
• Experience in preparing reports and presentations to communicate key findings and recommendations to senior management.

Strong Communication and Interpersonal Skills:

• Excellent written and verbal communication skills, including the ability to articulate brand messages clearly and concisely.
• Exceptional interpersonal skills to build and maintain relationships with internal teams, external partners, media contacts, and key stakeholders.

Creativity and Innovation:

• A creative mindset and the ability to think outside the box to develop innovative brand and communication strategies.
• Stay updated with industry trends and emerging marketing and communication techniques to bring fresh ideas to the organization.

Industry Knowledge:

• A solid understanding of the industry or market in which the organization operates, including competitor analysis and market dynamics.

Salary
N150,000 – N200,000 / Month.