GlaxoSmithKline (GSK), one of the world’s leading research based pharmaceutical and healthcare companies, is committed to improving the quality of human life by enabling people to do more, feel better and live longer. GSK employs over 97,000 employees in over 100 countries worldwide.
GlaxoSmithKline Consumer Nigeria Plc is one of Africa’s largest consumer healthcare companies, producing leading brands such as Lucozade, Ribena and Panadol.
Job Title: Head, Customer & Shopper Marketing
Ref No: 140916-1
Location: Ilupeju, Lagos
Reporting To: Sales Director
Job Purpose/Scope
This job exists to lead the Nigeria Customer Marketing agenda across the portfolio of brands
Responsible for the fulfillment of the GSK’s customer marketing mission in Nigeria.
Qualifications, Experience
A good first degree
Minimum 6-10 years field sales, customer management, customer marketing and people management experiences within the FMCG industry
Key Responsibilities
Lead the delivery of GSK Nigeria volume and value share objectives
Lead the definition and execution of GSK Nigeria strategic choices at the point of purchase
Guide set up of merchandising standards across channels from category perspectives
Implementation of perfect punch plans (NPIs)- from customer perspective
Develop persuasive selling sell sheets for the sales force to win with customers and shoppers at MOC.
Develop and build the sales capability/capacity to win at the point of purchase
Lead the definitions of categories sales fundamentals- distribution, pricing, shelving and merchandizing strategies and translation into execution choices
Develop trade channels understanding and provide retail audit information for decision making
Lead and manage end-end overall activity management from design to execution, tracking and evaluation
Develop trade promotion strategy in sync with brand objectives
How to Apply
Click here to apply online
Deadline: 22nd September, 2014
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