Easy Taxi Job Opportunity for Head of Brand and Communications June, 2015

Job Title: Head of Brand and Communications
Easy Taxi – Nigeria

Job description

Summary

We’re recruiting for the position of Head of Brand and Communications, a member of the team that will be responsible for defining, planning, and executing internal and external communications and PR strategies – and possibly managing a small creative team or agency – to evangelize the brand story of Easy Taxi Nigeria.

This positions reports to the MD and will be part of the management team at Easy Taxi Nigeria.

Responsibilities

    Act as the guardian to the Easy Taxi brand, ensuring verbal and visual integrity across all branded communications channels and content
    Work with Easy Taxi Africa team to craft a compelling brand story and narrative that furthers ET Nigeria’s objectives alongside the wider narrative about ET’s success across Africa
    Write compelling content for a variety of channels including (but not limited to) web pages, blogs, case studies, presentations, and emails
    Create compelling and effective copy that fits the appropriate audience and marketing channel, including the ability to adapt voice and tone for customers or partners, tell a compelling story, and maintain technical accuracy
    Demonstrate strong copywriting and editing skills, including rewriting, optimizing, and editing content from subject matter experts
    Propose and execute new ways of creating and distributing content that expands Easy Taxi Nigeria’s awareness and adoption locally and regionally
    Work with other departments to create effective communications strategies to clearly and effectively articulate our brand  value messaging properly and consistently
    Develop and spearhead PR strategy, pitching and managing opportunities for stories, press releases, and news coverage for Easy Taxi Nigeria and key leadership
    Develop written materials ranging from messaging guidelines to story pitches to presentations
    Track and report content effectiveness metrics to internal stakeholders, as well as continually monitor, analyze and tune messaging to maximize conversion

Basic Qualifications

    Experienced developing and implementing STRATEGY (non-negotiable)
    5-7 years cumulative experience in brand marketing, communications, and PR*
    PR or creative agency experience a plus as the position oversee a small creative communications team or agency
    Experience copywriting and editing documents and managing content/editorial calendars
    Superior written and verbal communication skills
    Strong balance of creative and analytical skills
    Strong project management skills and experience, including managing internal stakeholders and external agencies, and multiple campaigns and projects at once
    Must provide your portfolio of projects that you have written, edited, or contributed to, with documented success
    Must be comfortable presenting ideas to internal and external clients, receptive of feedback and quick to apply changes
    Excellent team player <– and we really mean this
    Must be comfortable in fast-paced, deadline-driven environment and able to manage priorities well

Ideal Start Date: ASAP (but ideally June 29th)

How to Apply

Click here to apply online