Job Title: Brand Manager – Nigeria
Reckitt Benckiser – Lagos, NG
About the role
An exciting career opportunity is available within the Marketing Department at RB Nigeria. The main purposes of the job are to manage the creation and delivery of high quality programs/materials – on time and on budget. Support implementation planning and execution with excellence. To work with the brand teams and external audiences in program planning with the Marketing Manager and Agency resources and to deliver effective communication of support plans and schedules.
Key Responsibilities and Principal Accountabilities
Manage own brand(s) within the context of the agreed strategies to maximise short and long term Sales, Market Share and profitability
Develop, recommend and lead the execution of local marketing plans and manage the effective deployment of the marketing budget
Contribute to development of category strategies and innovation plans.
Develop and execute annual marketing including media plan
Initiate market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth.
Lead the development of local copy strategy / executions
Coordinate with the Sales function for the execution of pricing and distribution strategies for assigned brands.
Implementation of agreed plans on time and budget
Job Type
Experienced
Schedule
Marketing
Primary Location
Africa-Nigeria-Lagos
Organization
AFRICA
About RB
RB is the world’s leading consumer health and hygiene company.
Every day, across 60 countries, we work with the best people to challenge conventional thinking and strive to find even better ways to give people innovative solutions for healthier lives and happier homes.
We trust people in what they do and we give full accountability and autonomy to make things happen. That’s how we generate the game-changing ideas that built 19 iconic Powerbrands around the world, such as Nurofen, Strepsils, Mucinex, Dettol, Lysol, Finish and Vanish.
High impact, consumer-led research is the heart of the company’s success. Ranked in the TOP 20 on the London Stock Exchange, our relentless drive to outperform has trebled our revenue since 2000 and quadrupled our market cap.
About the role
An exciting career opportunity is available within the Marketing Department at RB Nigeria. The main purposes of the job are to manage the creation and delivery of high quality programs/materials – on time and on budget. Support implementation planning and execution with excellence. To work with the brand teams and external audiences in program planning with the Marketing Manager and Agency resources and to deliver effective communication of support plans and schedules.
Key Responsibilities and Principal Accountabilities
Manage own brand(s) within the context of the agreed strategies to maximise short and long term Sales, Market Share and profitability
Develop, recommend and lead the execution of local marketing plans and manage the effective deployment of the marketing budget
Contribute to development of category strategies and innovation plans.
Develop and execute annual marketing including media plan
Initiate market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth.
Lead the development of local copy strategy / executions
Coordinate with the Sales function for the execution of pricing and distribution strategies for assigned brands.
Implementation of agreed plans on time and budget
Qualifications
5 years of Promotional Marketing experience
Bachelors degree in Marketing or equivalent
Effective cross-functional team work experience Maturity and leadership
Independent worker, self Starter (outside the office), strong interpersonal and relationship building skills – Outgoing personality and ability to interact and influence different third parties
Lead a teams of third party demo girls including training and motivation of this team to execute Housewife Connect, HCP connect & School Activation including direct selling
Strong negotiation skills with Understanding of Marketing – promotional programmes, PR, literature, artwork development
Self sufficient, proactive and able to work with a high degree of autonomy
Excellent communication in English (verbal & writing) as well as presentation skills
In return RB will offer a very competitive salary and benefits package as well as continued development and career progression on a Global scale.
Don’t delay speak to your manager about making your next move and Apply Today!
Please note that due to the high volume of applications we receive, we are not able to respond to every application unfortunately. If you haven’t heard from us within 10 days, please assume that your application has not been successful this time.
How to Apply
Click here to apply online
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