Job Title: Sales Associates Trade Marketing Cordinator
Department: Sales C&TM
Reports to: Sales Manager (C&TM Operations Manager)
POSITION PURPOSE:
This position is established to support the Finance Manager for West Africa and the local Management Team in the following areas:
-Financial planning cycles (ASP/LE/OL), analysis and reporting of business performance, – monthly Actual volume & financial performance reporting.
-Assist in the continuous improvement of Internal controls through design & implementation of local procedures.
-Control of OPEX and Marketing budget spending.
FUNCTIONAL SKILLS:
Distributor and field force planning and management.
Negotiation skills.
External environment (taxation, trade pricing, external / corporate relations, legal).
Deep knowledge of Customer services.
Trade marketingand POC consumer activation.
Shelf space management.
Category management.
Field intelligence, data gathering, KPI monitoring / reporting.
MAIN AREAS OF RESPONSIBILITY
Contribute to planning and execution of all marketing related activities in order to achieve sustainable volume growth.
Working in liaison with the distributor staff; effectively manage the sales and marketing activities in the region in order to ensure the attainment of set objectives for our brands as set by management
Establish close contact and rapport with wholesalers/retailers/ HORECA owners to assist the region in meeting its objectives in terms of volume, distribution. SOM, market information and promotion programs
Working closely with the distributor staff ensure stock rotation (FIFO), proper installation and continuous maintenance of our brands POSM, (display tables, wholesales towers, parasols placards and any other merchandising items)
Provide the Supervisor with daily, weekly, monthly updates in regard to all marketing activities, photographs of trade activities, carry out audits on our stock availability.
Gather and disseminate accurate and timely market and intelligence information on and competitor’s activities in order to contribute to timeliness and quality of decisions being made by management.
Any other assignments that may be assigned by management
MINIMUM REQUIREMENTS:
Education: College Diploma or equivalent.
Work
Experience: 5-7 years of experience in sales & distribution /
channel management / Implementation of consumer and Trade Marketing
Plans.
Languages & Computer Skills: Fluent in English.
How to Apply
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