PFL is an international education consultancy with global presence in Asia, Africa, America, Australia, Dubai and Canada and the UK and operating in Nigeria since 1997. We represent the interest of several institutions in Australia, Canada, Dubai, New Zealand, USA and United Kingdom.
Job Title: Business Development Officer
Ibadan, Oyo
Reports to: Business Development Manager, Branch Managers, Account Officer, Recruitment Officers and conversion Officers/Manager
Job Description
To work with the Business Development Manager to evaluate and successfully establish new business opportunities while strengthening existing ones; assist in coordinating marketing activities; supervise digital campaigns and effectively increase brand awareness.
Experience and Qualifications
Closing Skills, Prospecting Skills, Sales Planning, Selling to Customer Needs, Market Knowledge, Presentation Skills, High & Sustainable Energy Level, Meeting Sales Goals, Professionalism – essential
Graduate degree – essential
Postgraduate degree will be an added advantage
Minimum of 3 years’ experience in a similar role – essential
Responsibilities
Develop and initiate business development and /. marketing strategies
Assist in coordinating actions to influence developed strategies
Assist in the execution of regional marketing campaigns
Assist in the development and planning of all branding and marketing activities
Identify opportunities, develop plans and establish business alliances that will strengthen the PFL brand
Carry out sensitization activities and generate new leads in formal and informal sectors of key cities where a PFL office does not exist at the moment.
Make presentations to key employees, parents and students of highly rated secondary institutions and generate traffic/leads/registrations.
Create the needed buzz in tertiary institutions thereby increasing leads from the institutions.
Provide appropriate counselling to prospective applicants on suitable courses and study options.
Assist with developing new strategic recruitment activities through gathering market intelligence.
Achieve agreed targets within budget.
Liaise with sponsors/partners on adhering to standards and acceptable best practices
Initiate necessary virtual and real-time marketing strategies/campaigns using various social media platforms amongst others
Any other task that may be assigned as related
Essential Skills and Experience:
Excellent customer service and sales support skills
Excellent written and spoken communication skills
Evidence of success in building and maintaining customer relationships leading to increased sales
Able to work under pressure to meet deadlines.
Sound organisational, planning & time management skills.
Highly motivated self-starter with a high level of energy and motivation.
Able to work on own initiative and as part of a team.
Desirable Skills:
Experience working in the Education marketplace
Knowledge of the study-overseas market
Experience or knowledge of digital marketing
Experience of organising promotional events
How to Apply
Interested and qualified candidates should send their Applications and CV’s to: hr.nigeria@preparationforlife.com using the role applied for as the subject of the mail.
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