ToLet.com.ng is Nigeria’s fastest growing online real estate Company. We provide a property rentals’ platform that helps Lagosians navigate the stressful, frustrating and unstructured Lagos property rental market. We publish a bi-monthly lifestyle Magazine to complement the needs of our very esteemed and deluxe clients.
We are recruiting to fill the position below:
Job Title: Team Lead, Digital Marketing
Location: Lagos
Job Description
- If you live and breathe digital marketing, we want to talk to you.
- We are looking for Team Lead, Digital Marketing to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Requirements
The ideal candidate must:
The ideal candidate must:
- Have a proven working experience in digital marketing
- Have demonstrable experience leading and managing SEO/SEM, marketing database, social media and/or display advertising campaigns
- Demonstrable experience in designing and implementing successful digital marketing campaigns
- Strong understanding of how all current digital marketing channels function
- Familiarity with web design
- Excellent analytical and project management skills
- Be highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Have experience in optimizing landing pages and user funnels
- Have experience with A/B and multivariate experiments
- Have solid knowledge of online marketing tools, best practices and website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Have working knowledge of ad serving tools (e.g., DART, Atlas)
- Have experience in setting up and optimizing Google Adwords campaigns
- Have working knowledge of HTML, CSS, and JavaScript development and constraints
- Have strong analytical skills and data-driven thinking
- Be up to date with the latest trends and best practices in online marketing and measurement
- Minimum of a Bachelor’s Degree in Public Relations, Mass Communication, Business, Marketing or Advertising
- Proficiency with the MS Office Suite including Microsoft Word, Excel, and PowerPoint
- Minimum of three years of experience working for a print or online publication
Job Expectations
- Plan and execute all digital marketing, including SEO/SEM, marketing database, social media and display advertising campaigns
- Design, build and maintain our social media presence across all digital channels
- Have a strong grasp of current marketing tools and strategies and maximize them to Tolet.com.ng’s advantage
- Be able to lead integrated digital marketing campaigns from concept to execution.
- Work with the marketing team, and supporting teams to launch campaigns on time and on budget
- Measure and report performance of all digital marketing campaigns, and assess against goals
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams such as I.T, design, and sales to create landing pages, optimize user experience and increase client satisfaction through cohesive strategies
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Collaborate with agencies and other vendor partners
- Stay up to date on and evaluate emerging digital technology developments and their relevance to Tolet.com.ng business operations
- Develop specific campaigns to create and maintain high levels of customer interaction
- Manage and improve online content, considering SEO and Google Analytics
- Forecast sales performance trends and act proactively to increase our market segment
- Monitor competition and provide ideas for Tolet.com.ng stand out
Remuneration
Salary is competitive and commensurate with experience.
Deadline: 15th October, 2017.
How to Apply
Interested and qualified candidates should use “Head, Digital Marketing” as the email title and send their CV’s to: jobs@tolet.com.ng
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