Proten International – Our client is looking for suitably qualified candidates to fill the vacant position below in the FMCG sector:
Job Title: Brand Manager
Location: Amuwo Odofin, Lagos
Employment Type: Full-time
Job Requirements
- Minimum of 8-11 years proven working experience as Brand Manager
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with latest trends and marketing best practices
- Degree in Marketing or a related field
Job Responsibilities
- Analyze brand positioning and consumer insights
- Shape and communicate our vision and mission
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brand’s direction, choices and tactics
Salary
N8,000,000 – N10,000,000 / Annum
Deadline: 15th December, 2020.
How to Apply
Interested and qualified candidates should:
Click here to apply online
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