VersionOne is a dynamic travel and company management company with a reputation for quality and excellence in all aspects pf the Travel industry. VersionOne represents some of the world’s most renowed Airlines – Airfrance, British Airways, Emirates Airlines, Etihad Airways, KLM Royal Ductch Airlines, Lufthanza, Qatar Airline, South African Airlines,Turkish Airlines and Ethiopian Airlines.
We are recruiting to fill the position below:
Job Title: Digital Marketer
Location: Port Harcourt, Rivers
Employment Type: Full-time
Job Summary
- The Digital Marketing Generalist should have a solid understanding of digital marketing principles, be well-versed in various digital marketing channels, and have experience in managing end-to-end digital marketing campaigns.
Job Description
- Prepare and carry out all digital marketing strategies, including email, social media, SEO/SEM, and display advertising campaigns.
- All digital marketing campaign performance should be measured, reported, and compared to objectives(ROI and KPIs).
- Create, establish, and sustaining our social media presence
- Analyze customer and user data.
- Discover trends and insights, then adjust spending and output depending on the knowledge.
- Assess the entire customer experience across all channels and customer touch points by using your strong analytical skills
- Devise and implement search engine optimization (SEO) and pay-per-click (PPC) strategies.
- Create and manage link-building and content marketing strategies.
- Develop engaging online content including blog articles, videos, graphics, and ads
- Monitor and analyze content click-through rates.
- Forecast marketing campaign growth and return-on-investment (ROI) and report these to leadership.
- Manage and write copy for email and social media marketing campaigns, among others.
- Research advertising trends and competitors’ pricing and products
- Use Google Analytics, Google AdWords, and other relevant digital marketing tools
- Devise new ways of driving traffic to the company website/s.
- Stay abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies when developing campaigns, and update current campaigns
- Collaborate with Cross-Functional Teams, including designs, development, and sales to ensure cohesive brand Messaging and campaign execution.
- Stay up to date with the latest changes, online marketing trends, and best practices
- Keep marketing strategies up-to-date
- Monitor competition and provide suggestions for improvement
- Create content for posting on various digital Platform
- Manage and maintain our company’s social media profiles on platforms such as Facebook, Instagram and LinkedIn.
- Do report analytics to provide insights, key performance indicators and recommendations for optimizing Marketing strategies
- Work with your team to brainstorm new and innovative growth strategies.
- Exceptional communication and writing skills
- Commercial awareness partnered with a creative mind
- Passionate and willingness to learn about company products and services
- Attention to detail with excellent problem-solving and organizational skills
- Knowledge of Graphics, video, picture editing software would be an added advantage.
Qualifications and Skills
- SSCE, Diploma or Bachelors in Marketing, Communication or IT related Field
- 2 years Proven experience in social Media management, preferably in a professional capacity
- Ability to take a project, break it down into deliverables and due dates, assign responsibility to team members and follow through till the project is delivered on time
- Proven SEO/SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- Strong organizational and multi-tasking abilities to Manage multiple platforms and Campaigns Simultaneously
- Ability to work independently and as part of a team with strong Collaboration skill
- Proficiency in using social media Management tools and analytics Platforms.
- Creativity and ability to develop engaging content
- Proven experience with website analytics tools (e.g. Google Analytics, Net Insight, Omniture, Web Trends, Google AdWords, Keyword Planner, Search Console).
- Experience in generating and executing marketing ideas.
- Understanding of our target audience and how to reach them.
Job Requirements:
- 1-2 years proven work experience in online advertising and digital marketing
- Experience in managing SEO/SEM and social media campaigns
- Excellent written and verbal communication skills.
- Ability to come up with creative, high-converting ads
- Proven track record of managing customer acquisition campaigns across multiple digital channels, including social media, email, display advertising, and paid search.
- Firm grasp of emerging digital tools.
- Understanding of web analytics.
- Ability to work independently and manage multiple priorities.
Salary
N50,000 – N70,000 / month.
Deadline: 14th August, 2023.
How to Apply
Interested and qualified candidates should send their CV to: careers@versiononetravels.com using the Job Title as the subject of the email.
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