Digital Marketer at Version One Travels

VersionOne is a dynamic travel and company management company with a reputation for quality and excellence in all aspects pf the Travel industry. VersionOne represents some of the world’s most renowed Airlines – Airfrance, British Airways, Emirates Airlines, Etihad Airways, KLM Royal Ductch Airlines, Lufthanza, Qatar Airline, South African Airlines,Turkish Airlines and Ethiopian Airlines.

We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Port Harcourt, Rivers
Employment Type: Full-time

Job Summary

• The Digital Marketing Generalist should have a solid understanding of digital marketing principles, be well-versed in various digital marketing channels, and have experience in managing end-to-end digital marketing campaigns.

Job Description

• Prepare and carry out all digital marketing strategies, including email, social media, SEO/SEM, and display advertising campaigns.
• All digital marketing campaign performance should be measured, reported, and compared to objectives(ROI and KPIs).
• Create, establish, and sustaining our social media presence
• Analyze customer and user data.
• Discover trends and insights, then adjust spending and output depending on the knowledge.
• Assess the entire customer experience across all channels and customer touch points by using your strong analytical skills
• Devise and implement search engine optimization (SEO) and pay-per-click (PPC) strategies.
• Create and manage link-building and content marketing strategies.
• Develop engaging online content including blog articles, videos, graphics, and ads
• Monitor and analyze content click-through rates.
• Forecast marketing campaign growth and return-on-investment (ROI) and report these to leadership.
• Manage and write copy for email and social media marketing campaigns, among others.
• Research advertising trends and competitors’ pricing and products
• Use Google Analytics, Google AdWords, and other relevant digital marketing tools
• Devise new ways of driving traffic to the company website/s.
• Stay abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies when developing campaigns, and update current campaigns
• Collaborate with Cross-Functional Teams, including designs, development, and sales to ensure cohesive brand Messaging and campaign execution.
• Stay up to date with the latest changes, online marketing trends, and best practices
• Keep marketing strategies up-to-date
• Monitor competition and provide suggestions for improvement
• Create content for posting on various digital Platform
• Manage and maintain our company’s social media profiles on platforms such as Facebook, Instagram and LinkedIn.
• Do report analytics to provide insights, key performance indicators and recommendations for optimizing Marketing strategies
• Work with your team to brainstorm new and innovative growth strategies.
• Exceptional communication and writing skills
• Commercial awareness partnered with a creative mind
• Passionate and willingness to learn about company products and services
• Attention to detail with excellent problem-solving and organizational skills
• Knowledge of Graphics, video, picture editing software would be an added advantage.

Qualifications and Skills

• SSCE, Diploma or Bachelors in Marketing, Communication or IT related Field
• 2 years Proven experience in social Media management, preferably in a professional capacity
• Ability to take a project, break it down into deliverables and due dates, assign responsibility to team members and follow through till the project is delivered on time
• Proven SEO/SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance marketing, conversion, and online customer acquisition.
• Strong organizational and multi-tasking abilities to Manage multiple platforms and Campaigns Simultaneously
• Ability to work independently and as part of a team with strong Collaboration skill
• Proficiency in using social media Management tools and analytics Platforms.
• Creativity and ability to develop engaging content
• Proven experience with website analytics tools (e.g. Google Analytics, Net Insight, Omniture, Web Trends, Google AdWords, Keyword Planner, Search Console).
• Experience in generating and executing marketing ideas.
• Understanding of our target audience and how to reach them.

Job Requirements:

• 1-2 years proven work experience in online advertising and digital marketing
• Experience in managing SEO/SEM and social media campaigns
• Excellent written and verbal communication skills.
• Ability to come up with creative, high-converting ads
• Proven track record of managing customer acquisition campaigns across multiple digital channels, including social media, email, display advertising, and paid search.
• Firm grasp of emerging digital tools.
• Understanding of web analytics.
• Ability to work independently and manage multiple priorities.

Salary
N50,000 – N70,000 / month.

Deadline: 14th August, 2023.

How to Apply
Interested and qualified candidates should send their CV to: careers@versiononetravels.com using the Job Title as the subject of the email.